HANDY ANNOUNCES NEW PARTNERSHIP

Handy has announced it has teamed up with lawn care company GreenThumb to create a new retail-led initiative with its Webb Garden Power, The Handy and Greenworks Tools brands, that they say can provide customers with savings and benefits.

The new partnership, Handy says, offers the chance to provide customers with a range of money-saving opportunities and competition offers. Starting in Spring 2024, customers who purchase a Webb lawnmower will be entered into a free prize draw to win a year’s worth of GreenThumb lawncare treatments and the chance to claim money back on any Webb lawnmower purchased.

Launching at this year’s GreenThumb National Conference on October 26th, the new collaboration will be promoted via a range of point-of-sale material in participating stores and across various digital marketing channels. This latest initiative also offers new and existing GreenThumb customers access to a range of exclusive garden machinery deals and prize bundles via GreenThumb’s social media platforms, refer a friend incentive and their newsletter, Lawn Love. 
 
“With customer satisfaction at the heart of everything we do, we’re delighted to be partnering with such a well-known brand with the same ethos” said Mark Moseley, Handy sales and marketing director. “Webb, The Handy and Greenworks are renowned for delivering high-quality garden machinery at sensible prices, so by joining forces with the UK’s most recommended lawn care service, we’re hoping this exciting new initiative not only continues to provide customers with valuable cost savings but also helps to enhance the customer experience when it comes to purchasing garden machinery instore”.