LISTER WILDER HAVE TERRITORY EXPANDED

PICTURED ABOVE: Redexim's Paul Langford and Lister Wilder's Phill Hughes

In what Redexim UK described in an official statement as "a rationalisation of their partner network", the manufacturer has announced an expansion of territory for Lister Wilder.

With immediate effect, Lister Wilder will be adding the counties of Dorset and Hampshire to their existing area, operating out of five depots across the south coast of England.

Service Dealer asked representatives of Redexim if this "ratonalisation" meant fewer overall dealers for the marque? They confirmed that it did, but told us, ". . it's certainly not been a cull."  In this specific move Lister Wilder has replaced Hunt Forest Group.

Lister Wilder's newest depot, located in Salisbury, was officially opened in 2023, will now be responsible for the sales, service and support of the full Redexim natural and artificial machinery range. The announcement means Lister Wilder will become the port of call for customers from Bristol to the Kent coast.

Phill Hughes, sales and hire director for Lister Wilder said, “Having now sold and supported Redexim machinery for over 10 years, we are delighted to be trusted with their industry-leading range across an even larger area of the country. Our team understand exactly what the golf and sports turf industry needs when it comes to purchasing and supporting this type of machinery, meaning we can guarantee the right fit for customer’s needs, supported by first-class back-up service and advice.”  

Redexim UK commercial director, Paul Langford, added, “In Lister Wilder we have extensive knowledge and experience, bringing fantastic consistency to the delivery of service and an unbeatable understanding of the Redexim product line. As we continue to innovate and expand the range, I am confident that Phill and the team will provide customers with the support they need to make the right choices and drive their own operations forward.”