DEALERS INTRODUCED TO NEW RANGES

PSD Groundscare held an event at Ansty Hall Hotel, Coventry, last week, to unveil to dealers new ranges of equipment to compliment their existing offering from Eliet and Koppl.

With presentations from each manufacturer followed by opportunities to try out the machinery first hand, it offered dealer sales teams the opportunity to see for themselves the organisations' extensive professional machinery ranges.

Showcased were:

• GRIN range of mulching mowers
• Stella long grass and steep slope mowers
• EcoTech range of pedestrian string trimmers, brushcutters, multi-accessory systems and hydrostatic mowers

Stuart Mercer, sales director for PSD said, “The aim of the event was to bring our dealer partners fully up to speed with what’s new and to ensure that they are well prepared for next season, with the opportunity to interact direct with our suppliers. 

“The event was held ahead of the public launch of the new range of equipment at Saltex."

Stuart continued, "“We were absolutely delighted with how well the dealer event went. We not only had a great turn out from dealers who were very keen to see what’s new, we had some amazing feedback and it was wonderful to catch up with everyone."

Alfonso Stella, managing director at Stella said, “Our first dealer meeting with PSD was a complete success for Stella Engineering. The location, the entire event, the quality of the experienced specialist dealers and the demonstration terrain for the Stella products all made for a successful occasion."

Franco Ghezzi, managing director at GRIN added, "It was great to see so many dealers and everyone loved having the opportunity to test our unique mowing system. The availability and professionalism of the PSD team have certainly contributed to presenting our machines in the best possible way."