Day shift for next year's event

Glee has confirmed that the 2019 edition will move one day later in the week, opening from Tuesday 10th – Thursday 12th September.

The organisers say the act of moving the exhibition by a single day has been decided upon due to increasing demand from the show’s retail visitors. Visitor trends in recent years have hinted at the popularity of the show days later in the week and following a period of consultation with both suppliers/ manufacturers and retail partners the move to a Tuesday - Thursday format has been confirmed.

Matthew Mein, Glee Event Director, said, “Glee needs to adapt in order to be more responsive to the needs of our visitors. With Sunday trading continuing to dominate the weekly schedule within retailing, we are seeing more and more visitors attending Glee on Tuesday and Wednesday as many dedicate Monday as the day to reflect after weekend trading, to catch up with their teams and order additional stock for the weeks ahead.

"Recognising this, we have decided to amend our opening days to provide retailers with the opportunity to focus their attention post-weekend, before visiting Glee unhindered later in the week. During our period of consultation, the response to this was extremely positive so we hope the wider industry will be equally supportive.”

This year's Glee takes place at the Birmingham NEC from Monday 10th - Wednesday 12th September 2018. Online registration for free is now open.

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